小学生英语励志演讲稿 i love english dear teacher and clamates: i am very glad to make a speech here in this cla again! this time, i\\d like to talk something about english. when i was seven, my mother sent me to an english school.at there, i played games and sang english songs with other children .then i discovered the beauty of the language, and began my colorful dream in the english world. everyday, i read english following the tapes.sometimes, i watch english cartoons. on the weekend, i often go to the english corner.by talking with different people there, i have made more and more friends as well as improved my oral english. i hope i can travel around the world someday.i want to go to america to visit washington monument, because the president washington is my idol.of course, i want to go to london too, because england is where english language developed.if i can ride my bike in cambridge university, i will be very happy. i hope i can speak english with everyone in the world.i\\ll introduce china to them, such as the great wall, the forbidden city and anshan.i know, rome was not built in a day.i believe that after continuous hard study, one day i can speak english very well. if you want to be loved, you should learn to love and be lovable.so i believe as i love english everyday , it will love me too. 让感恩永存心间
“感恩的心，感谢有你，伴我一生，让我有勇气做我自己。”有人说，感恩是人的天性。当我们偶然来到这个世界上，什么都还没来得及做的时候，我们就已经开始享受前人带给我们物质和精神上的一切成果了。这就提醒着我们每一个人，要怀有一颗感恩的心。感恩的心让所有的人知道感恩，但是，有很多人却并不会感恩。许多自私的人只知道一味索取。
有一位母亲，含辛茹苦地抚养大一个儿子，但儿子却迷上了一个美丽妖娆的女子，不能自拔。有一天，这个女子对他说：“我需要一颗富有爱的心滋补我，你如果爱我，就把你母亲的心带来给我。”当晚男子就捧着他母亲的心赶往女子那里。这可是生他养他的母亲的心啊。他穿过森林时，不慎被树枝绊倒，当他爬起来跑过去捧起那颗心时，一个充满温柔且心疼的声音响起：“儿啊！你摔疼了吗？”此时，男子才醒悟，他抱着母亲的心痛苦不堪。
失去了，才懂得珍惜，这不是无知而是极大的不孝！父母是最疼我们的人啊，心能随意的挖吗？若是我们哪怕有一丝的不舒服，何止是心，父母愿意为我们付出一切！他们宁可是自己生病，自己承受痛苦，他们希望的只是儿女们平安、长大成人——
心中有感恩的你们，真的愿意父母为了自己而失去生命吗？姥姥去世的时侯，妈妈的一句话让我真真切切地知道什么失去，什么是遗憾，她说：“世界上最疼我的人不在了。”
所以，请不要再盲目了，从现在开始，让感恩永存心间，让生命充满爱，不要让爱留有遗憾。我的朋友们，让我们怀着感恩的心面向世界吧！让我们怀着感恩的心对待我们的生活吧！只要我们对生活充满感恩之心，充满希望与热情，我们的精神家园将永远年轻?? 最后，让我们一起再来静静地聆听这首《感恩的心》吧：感恩的心，感谢有你，伴我一生，让我有勇气做我自己，感恩的心，感谢命运，花开花落，我一样珍惜。篇2：英语青春励志英语演讲稿
青春励志英语演讲稿 saying goodbye to childhood,we step into another important time in the pace of young,facing new situations,dealing with different problems..... having a view on these great men in the history of hunmanbeing,they all made full use of their youth time ,to do things that are useful to society,to the whole mankind,and as a cosquence ,they are remembered by later generations,admired by everyone.so do something in the time of young,although you may not get achievements as these greatmen did ,though not for the whole word,just for youeself,for those around! the young is just like blooming flowers,they are so beautiful when blooming,they make people feel happy,but with time paing by,after they withers ,moet people think they are ugly.and so it is the same with young,we are enthusiastic when we are young,then we may lose our paion when getting older and older.so we must treasure it ,dont let the time pa by . 我与祖国英语演讲稿精彩段落抢先看 eight glorious disgrace socialisms honour or disgrace observes eight brought forward by secretary general hu jin tao: take pride in having ardent love for the motherland , take endangering a motherland as disgrace, take pride in serving the people , take deviating from the people as disgrace, take pride in science-upholding, use benighted be disgrace , take pride in labouring aiduously , take disliking work and loving ease as disgrace, take pride in unity and mutual aid , take benefiting oneself at other peoples cost as disgrace, take pride in honesty and trustworthine , take forgotting friendship for profit as disgrace, take pride in observing the relevant code of conduct and the law , take being guilty of dereliction or serious violation of discipline as disgrace , take pride in waging an arduous struggle , take loose and idle living as disgrace.this 16 words, have made me accept very big education. our great motherland is one of the largest countries in the world.it has a population of over twelve hundred million.beijing is its capital. we chinese people are brave and hardworking.we have a glorious revolutionary tradition.we drove out all the enemies.in 1949 the peoples republic of china was founded.since then great changes have taken place in our motherland.now our country is getting stronger and stronger.we chinese people are working hard to make our motherland into a powerful country. children are regarded as “flower of our motherland”.in our country children are taken very good care of.special laws have been iuedto protect them.thousands of schools have been set up to make education available to all children.the party and the government pay special attention to the growth of children because they represent our bright future. motherlands destiny is just that everyone chineses destiny , development of motherland and need to depend on our every chinese sons and daughter contribution prosperous and powerful and struggle.but we ought to be miing me at any time for the motherland makes some what, is not what, has ardent love for the motherland from asking for some motherland mother there being able to depend on a meaningle term only by no means.as one middle school student , one league member of the development of motherland makes self out.eight glorious disgrace socialisms honour or disgrace observes eight brought forward by secretary general hu jin tao: take pride in having ardent love for the motherland , take endangering a motherland as disgrace, take pride in serving the people , take deviating from the people as disgrace, take pride in science-upholding, use benighted be disgrace , take pride in labouring aiduously , take disliking work and loving ease as disgrace, take pride in unity and mutual aid , take benefiting oneself at other peoples cost as disgrace, take pride in honesty and trustworthine , take forgotting friendship for profit as disgrace, take pride in observing the relevant code of conduct and the law , take being guilty of dereliction or serious violation of discipline as disgrace , take pride in waging an arduous struggle , take loose and idle living as disgrace.this 16 words, have made me accept very big education.to have ardent love for the motherland for glory among them , takes betraying selfs country as disgrace .be every chineses minimum morality base line , aociate with person, look at how the parents , relative ought to look at him treating self, show filial obedience to or not , whom he can love if one people even not are apt self parents , relative? china has age-old history , splendid culture. , eaving nothing of significance.篇3：英语演讲稿(带翻译)_励志·哲理 we are the world ,we are the future someone said “we are reading the first verse of the first chapter of a book, whose pages are infinite”.i don’t know who wrote these words, but i’ve always liked them as a reminder that the future can be anything we want it to be. we are young.“how to spend the youth?” it is a meaningful question.to answer it, first i have to ask “what do you understand by the word youth?” youth is not a time of life, it’s a state of mind.it’s not a matter of rosy cheeks, red lips or supple knees.it’s the matter of the will.it’s the freshne of the deep spring of life. a poet said “to see a world in a grain of sand, and a heaven in a wild flower, hold infinity in the palm of your hand, and eternity in an hour.let’s show our right palms.we can see three lines that show how our love.career and life is.i have a short line of life.what about yours? i wondered whether we could see our future in this way.well, let’s make a fist.where is our future? where is our love, career, and life? .yeah, it is in our hands.it is held in ourselves. we all want the future to be better than the past.but the future can go better itself.don’t cry because it is over, smile because it happened.from the past, we’ve learnt that the life is tough, but we are tougher.we’ve learnt that we can’t choose how we feel, but we can choose what about it.failure doesn’t mean you don’t have it, it does mean you should do it in a different way.failure doesn’t mean you should give up, it does mean you must try harder. as what i said at the beginning, “we are reading the first verse of the first chapter of a book, whose pages are infinite”.the past has gone.nothing we do will change it.but the future is in front of us.believe that what we give to the world, the world will give to us.and from today on, let’s be the owners of ourselves, and speak out “we are the world, we are the future.”
世界是我们的，未来是我们的
一些人说“我们正在读一本无穷的书中的第一章的第一节。”我不知道谁写了这些话，但是我一直很喜欢它，因为它提醒了我，我们能够创造我们想要的未来。
我们是年轻的。“怎样度过青春？”这是个有意义的问题。为了去回答它，我首先要问“从?青春?这个词中你能理解到什么？” 青春不是人生的一个时期，而是精神的一种状态。青春不是桃面、丹唇、柔膝，而是深沉的意志，。青春是生命的深泉在涌流. 一位诗人说“从一粒沙看世界，从一朵花看天堂，把无限放在你的手掌，永恒在一刹那里收藏”。让我们伸出右手，我们可以看到手掌中的展示我们的爱，事业和生活的三条线。我在生活方面这条线很短，那你们的呢？我想知道我们是否可以用这种办法去看我们的未来。好的，让我们一起握拳。我们的未来在哪儿？我们的爱、事业和生活在哪儿？告诉我！是的，它们就在我们的手中。它们被我们自己掌握着。
我们所有人都希望未来能比过去更美好，但是未来能自己变得更好。不要因为结束而哭泣，微笑吧，为你的曾经拥有。从过去来看，生活是艰苦的，但我们是更坚强。我们知道我们不能选择感觉，但是我们能选择和它相关的东西。失败并不意味着你不拥有成功，它只意味着你应该用另一种方式去做这件事。失败并不意味着你应该放弃，只意味着你应该更加努力。
正如我在前面所说的“我们正在读一本无穷的书中的第一章的第一节。”过去的已经过去，无论我们无力改变，但是未来却在我们前方。相信“我们给了世界什么，世界也将给我们”。并且从今天起，让我们一起做我们自己的主人，一起大声说出“世界是我们的，未来是我们的。”篇4：英语励志演讲 85.this is dave arringdale whos actually been a longtime guest at vivians motel.这也是为什么大卫.亚玲达尔变成来薇薇安的旅馆的常客的原因。 he stayed there a hundred times in the last 20 years, 他在那里呆了数百次在近20年中
and hes loyal to the property because of the relationship that vivian and her fellow employees have created with him.他对这个旅馆的忠诚来自于这层关系。薇薇安和她的同事所创造的与他的这层关系， theyve created a habitat of happine for dave.he tells me that he can always count on vivian and the staff there to make him feel at home.他们创造了一个快乐的栖息地给大卫。他告诉我他总是可以依赖于薇薇安和那里的所有员工他们让他感受到了家的感觉。
why is it that busine leaders and investors quite 为什么企业领袖、投资者 often dont see the connection between creating the intangible of employee happine with creating the tangible of financial profits in their busine? 通常看不到这层关系创造的不可触摸的员工们的快乐以及商业中的财政利润？ we dont have to choose between inspired employees and sizable profits, we can have both.in fact, inspired employees quite often help make sizable profits, right? 我们并不一定要从中选择或是有受激励的员工或巨大的经济利润。我们可以同时拥有这两者事实上，受到鼓舞的员工，很多时候对获得巨大的利润很有帮助 so what the world needs now, in my opinion, is busine leaders and political leaders who know what to count.所有，当今我们所需要的，我的观点是商界领袖和政界领袖，那些知道去衡量些什么的人。 we count numbers.we count on people.what really counts is when we actually use our numbers to truly take into account our people.我们计算数字，我们依靠人，我们真正看重的是当我们可以用数字去真正使我们的顾客收益。 i learned that from a maid in a motel and a king of a country.what can you start counting today? 我从一个汽车旅馆的女仆和一个国家的国王那里学到了这个道理。什么是你从今天开始就计算的呢？ what one thing can you start counting today that actually would be meaningful in your life, whether its your work life or your busine life? 有一样东西，你今天就可以开始计算会使你一生受用，不管这是为你的工作，还是为了你的生意 thank you very much.非常感谢。 weve been fooled by our tool.excuse that expreion.weve been fooled by our tool.gdp has been our hammer.“我们被我们的工具所愚弄。这个表述或许不恰当，我们被我们的工具所愚弄gdp就像是我们的锤子。 and our nail has been a 19th- and 20th-century industrial-era model of succe.我们的钉子是从19世纪到20世纪的工业时代的成功模型。 and yet, 64 percent of the worlds gdp today is in that intangible industry we call service, the service industry, the industry im in.可是，当今世界百分之六十四的gdp是来自于不可见的，称之为服务业的行业服务业，我所在的行业。 and only 36 percent is in the tangible industries of manufacturing and agriculture.只有百分之三十六来自于可见的行业，制造业和农业。 so maybe its time that we get a bigger toolbox, right? maybe its time we get a toolbox that doesnt just count whats easily counted, 所以是时候我们换一个大一点的工具盒了，对吧。或者是时候我们事实上需要一个工具盒并不只能量那些很容易被量的， the tangible in life, but actually counts what we most value, the things that are intangible.在生活中具体的、可以的触摸的东西，事实上能够量度那些我们最重视的那些不可度量的东西。 i gue im sort of a curious ceo.i was also a curious economics major as an undergrad.我想我是个有好奇心的ceo。我过去也只是个对充满好奇心的经济学专业本科生。
i learned that economists measure everything in tangible units of production and consumption as if each of those tangible units is exactly the same.我学到了经济学衡量一切可以具体化的单位生产和消费，好像那些可以被具体化的单位是完全等同的一样。 they arent the same.in fact, as leaders, what we need to learn 他们是不一样的事实上，作为领导者，我们需要了解的 is that we can influence the quality of that unit of production by creating the conditions for our employees to live their calling.是我们其实可以影响每个单位产量的质量通过从实际中创造条件给我们的员工去找到他们的价值。 in vivians case, her unit of production isnt the tangible hours she works, its the intangible difference she makes during that one hour of work.从薇薇安的例子中，她的单位产量并不是可以计算的她工作的每个小时而是她所做到的那些不可触摸的区别在那一小时的
工作中。（86） 85 ive taken that robert kennedy quote, and ive turned it into a new balance sheet for just a moment here.我也曾经用过罗伯特肯尼迪的这句话，我也曾经把它转变成一种新的衡量收支平衡的办法。 this is a collection of things that robert kennedy said in that quote.这实际上是事物的一种结合，罗伯特肯尼迪在他的gdp gdp counts everything from air pollution to the destruction of our redwoods.可以计算空气污染红木的污染 but it doesnt count the health of our children or the integrity of our public officials.as you look at these two columns here, 但它并没儿童的健康考虑在内，没把公务员的正直程度考虑在内。当你看在这两栏的时候， doesnt it make you feel like its time for us to start figuring out a new way to count, a new way to imagine whats important to us in life? 难道你不觉得这正是我们应该开始从新创造一种新的方式去衡量么一种方式去真正地想象什么才是生活中最重要的东西？ certainly robert kennedy suggested at the end of the speech exactly that.he said gdp measures everything in short, except that which makes life worthwhile.诚然，罗伯特肯尼迪在他的演讲的末尾提出了完全一致的号召。他说，gdp计算了一切短暂的东西而没有包涵那些使生命变得有价值的东西哇。 wow.so how do we do that? let me say one thing we can just start doing ten years from now, at least in this country.那么我们怎么办呢？在我们开始这么做之前，让我先告诉大家一件事两年前的今天，至少是在这个国家， why in the heck in america are we doing a census in 2010? were spending 10 billion dollars on the census.为什么在美国我们做了2010年的人口普查我们花了10亿美元。 were asking 10 simple questions -- it is simplicity.but all of those questions are tangible.在这个人口普查上面我们只是问了10个非常简单的问题。但是所有的这些问题都是可以触摸的。 theyre about demographics.theyre about where you live, how many people you live with, and whether you own your home or not.他们都是关于人口统计学特征的他们是关于你在哪里居住，你和多少人一起住还有你是否拥有你所居住的房子。 thats about it.were not asking meaningful metrics.were not asking important questions.were not asking anything thats intangible.也就是这些我们并不被问及有意义的度量我们并不被问及重要的问题我们没有问及任何不可见的事物。 abe maslow said long ago something youve heard before, but you didnt realize it was him.he said, if the only tool you have is a hammer, 马斯洛很久以前说过的一些我们以前听说过的，但是你以前并不意识到是他说的他说，“手里拿着个锤子 everything starts to look like a nail.看什么都像是钉子。 84 the reality is, in western countries, quite often we do focus on the pursuit of happine as if happine is something that we have to go out -- 事实上是，在西方国家，通常我们注重对快乐的追求 an object that were supposed to get, or maybe many objects.actually, 正如快乐是一种我们必须非常从外部才能得到的一种我们我们理应得到的东西，和很多其他的东西一样
in fact, if you look in the dictionary, many dictionaries define pursuit as to chase with hostility.而事实上，如果你查查字典看一下的话，许多字典把这种追求定义为“带着敌意的追逐”。 do we pursue happine with hostility? good question.but back to bhutan.我们是带着对抗的情绪追求快乐的么？问的好。再回到不丹。 bhutans bordered on its north and south by 38 percent of the worlds population.实际上，在不丹南边和北边的边境生存着这个世界百分之38的人口。 could this little country, like a startup in a mature industry, be the spark plug that influences a 21st century of middle-cla in china and india? 这个小国在一个成熟的工业社会中刚刚起步，就放出万丈光芒，影响了整个二十一世纪的中国和印度的中产阶级？ bhutans created the ultimate export, a new global currency of well-being, 不丹实际上创造了一种终极的输出，一种新的全球通用的福祉。 and there are 40 countries around the world today that are studying their own gnh.这个世界上有40个国家正在研究他们自己的gnh。 you may have heard, this last fall nicolas sarkozy in france announcing the results of an 18-month study by two nobel economists, 你也许听过，去年的秋天法国的尼古拉·萨科齐，宣布了获得了诺贝尔奖的经济学家一项18个月研究的研究结果， focusing on happine and wellne in france.sarkozy suggested that world leaders should stop myopically focusing on gdp and consider a new index, 这项研究关注于法国的快乐和幸福。萨科奇提出世界的领导人应该停止目光短浅地只关注gdp关注一种新的指数， what some french are calling a joie de vivre index.i like it.co-branding opportunities.法国人称之为“幸福指数”我喜欢这个提法。一个品牌合作的机会。 just three days ago, three days ago here at ted, we had a simulcast of david cameron, potentially the next prime minister of the uk, 就在三天前，在我来的ted的三天前，我们和大卫.喀麦隆有一个同时联播节目，他可能是下任英国首相， quoting one of my favorite speeches of all-time, 引用了一个我最爱的一句演讲， robert kennedys poetic speech from 1968 when he suggested that were myopically focused on the wrong thing and that gdp is a misplaced metric.罗伯特肯尼迪在1968年的诗歌演讲当时他提出我们只把目光放在那些错误的事情上gdp是一个错位的度量标准。 so it suggests that the momentum is shifting.这预示着动机发生了转变。 83 we create the conditions for happine to occur.in other words, we create a habitat of happine.我们创造那些让快乐能够存在的条件。也就是说，我们创造了快乐的栖息地。” wow, thats interesting.he said that they have a science behind that art, and theyve actually created four eential pillars, 哇，这真是有趣。而且他说他们在这种艺术的背后有一种科学他们实际上创造了四个重要的支柱， nine key indicators and 72 different metrics that help them to measure their gnh.one of those key indicators is: 9个核心指标和72个不同的度量标准这些能够帮助测量gnh。实际上，其中一个核心指标是 how do the bhutanese feel about how they spend their time each day? its a good question.如何让不丹人感觉到他们是如何度过他们的每一天的呢？这是一个不错的问题。 how do you feel about how you spend your time each day? time is one of the scarcest resources in the modern world.如何感觉你的每一天是如何度过的呢？在现代社会社会中，时间是一种最稀缺的资源。 and yet, of course, that little intangible piece of data doesnt factor into our gdp calculations.可是，诚然这微小的不可见的数据并不影响我们对gdp的计算。 as i spent my week up in the himalayas, i started to imagine what i call an emotional equation.所以当我把时间花在喜马拉雅山脉的时候，我开始想象我所谓的一种情感方程式。 and it focuses on something i read long ago from a guy named rabbi hyman schachtel.how many know him? anybody? 这是很久以前我从拉比.海曼.斯佳特尔读到的。有多少人知道他？有人知道么？ 1954, he wrote a book called the real enjoyment of living, and he suggested that happine is not about having what you want; 在1954年，他写过一本书，叫做《生活的真正乐趣》他提出快乐并不在于得到你所想要的。 instead, its about wanting what you have.or in other words, i think the bhutanese believe happine equals wanting what you have -- 而在于你想往你所拥有的。也就是说，我认为不丹人相信快乐等同于想往你所拥有的东西 imagine gratitude -- divided by having what you want -- gratification.想象一下感恩分割成拥有你所想要的东西满足感。 the bhutanese arent on some aspirational treadmill, constantly focused on what they dont have.不丹人的志趣不至于一些有抱负但枯燥无趣的工作上持续关注与那些他们没有的事物。 their religion, their isolation, their deep respect for their culture 他们的宗教，他们的与世隔离， and now the principles of their gnh movement all have fostered a sense of gratitude about what they do have.他们深深的对自己文化的尊重以及现在gnh运动的原则，这所有的一切都培养了一种对他们所拥有的感恩的情结。 how many of us here, as tedsters in the audience, spend more of our time in the bottom half of this equation, in the denominator? 我们之中有多少人，作为ted的拥护者，把更多的时间花在这个方程式的底端，分母上呢？ we are a bottom-heavy culture in more ways than one.我们总是一种底端受重文化所逼迫在很多方面都是如此。 82 why dont we care more about gro national happine? now, in eence, the king was asking us to consider an alternative definition of succe, 为什么我们不多关注一下一个国家国民的快乐呢？”现在，从本质上来说，这位国王是在让我们去考虑对成功的另外一种定义这是就是gnh, most world leaders didnt take notice, and those that did thought this was just buddhist economics.这个世界上的多少领导者对此并不关心那些有考虑过这些的人认为这些只是“佛教经济学” but the king was serious.this was a notable moment, because this was the first time a world leader in almost 200 years had suggested that intangible of happine -- 但是那位国王是认真的这其实是一个值得关注的时刻，因为这是近两百年来第一次有一个世界的领导者提出这种不可见的快乐 that leader 200 years ago, thomas jefferson with the declaration of independence -- ——再次提出，200年前汤马斯.杰佛逊在他的独立宣言中 200 years later, this king was suggesting that intangible of happine is something that we should measure, 200年之后这位国王提出了这种无形的快乐是我们应该衡量的，
and its something we should actually value as government officials.也是作为政府领导人真正应该重视的。 for the next three dozen years as king, this king actually started measuring and managing around happine in bhutan -- 在接下来他当国王的36年中，这位国王甚至开始衡量和管理不丹的快乐。 including, just recently, taking his country from being an absolute monarchy to a constitutional monarchy with no bloodshed, no coup.也包括最近，把这个国家从一个完全的君主专政政体转变为了一个君主立宪政体没有流血，没有屠杀。 bhutan, for those of you who dont know it, is the newest democracy in the world, just two years ago.不丹，对那些不了解这个国家的人来说是一个新型的民主政体，仅仅始于两年前。 so as i spent time with leaders in the gnh movement, i got to really understand what theyre doing.所以当我与这些提倡国民幸福总值运动的领袖们交流，我才逐渐明白他们在做些什么。 and i got to spend some time with the prime minister.over dinner, i asked him an impertinent question.当我与这位总理相处时，在一次晚饭时，我问了他一个毫不相干的问题。 i asked him, how can you create and measure something which evaporates -- in other words, happine? 我问他，”你是怎样创造和度量一些空泛易蒸发的东西，换句话来说，快乐？
and hes a very wise man, and he said, listen, bhutans goal is not to create happine.“他是充满智慧的人，他回答说：“佛祖的目的并不是去创造快乐。 81 so as leaders, we understand that intangibles are important, but we dont have a clue how to measure them.所以我们作为领袖，我们明白无形资产的重要性，但是如何实际的去衡量它们，我们没有什么头绪。 so heres another einstein quote: not everything that can be counted counts, and not everything that counts can be counted.在此我想引用爱因斯坦的一句话：不是所有有价值的都能被计算，并且，不是所有能计算的都有价值。 i hate to argue with einstein, but if that which is most valuable in our life and our busine actually cant be counted or valued, 我并不想与爱因斯坦争论，但是如果那些在我们生命和商业中最有价值的实际上并不能被计数或估价， arent we going to spend our lives just mired in measuring the mundane? 我们是否要让我们的一生深陷于衡量那些平淡和不重要的事情呢？ it was that sort of heady question about what counts that led me to take my ceo hat off for a week and fly off to the himalayan peaks.正是这类关于什么才有价值的难题使我撇下ceo的身份在一星期内飞向喜马拉雅山脉的顶端。 i flew off to a place thats been shrouded in mystery for centuries, a place some folks call shangri-la.我飞向了一个几个世纪以来一直充满了无限迷团的地方，一个叫做香格里拉的地方。 i went to bhutan.the teenage king of bhutan was also a curious man, but this was back in 1972, 我去了不丹那个年轻的国王也是个有好奇心的人，但这要回到1972年， when he ascended to the throne two days after his father paed away.at age 17, 他在他父亲去世两天后登上国王的宝座。在他17 岁的时， he started asking the kinds of questions that youd expect of someone with a beginners mind.他开始问这样一些问题：一些你也许认为幼稚的问题。 on a trip through india, early in his reign as king, he was asked by an indian journalist about the bhutanese gdp, the size of the bhutanese gdp.在去印度的旅途中，在他称帝的早期，他被一个印度记者问到关于不丹的gdp，不丹gdp的大小的问题。 the king responded in a fashion that actually has transformed us four decades later.he said the following, he said: 这位国王的回答方式在四十年之后的今天仍然让我们受益匪浅。他这样说： why are we so obseed and focused with gro domestic product? “我们为什么要如此痴迷于国内生产总值呢？ 80 so we started asking ourselves: what kind of le obvious metrics could we use to actually evaluate our employees sense of meaning, 因此我们开始自问：什么样的不明显的衡量标准能被我们用来评估我们的雇员的归属感， or our customers sense of emotional connection with us? 或我们的客户与我们公司的情感维系程度？ and do they feel like they believe in it, can they actually influence it, 他们是否对此表示认同，他们能否确实的影响到它， and do they feel that their work actually has an impact on it? we started asking our customers, 他们能否感到他们的工作能够实实在在地实现着为这些目标。我们开始问我们的客户， did they feel an emotional connection with us, in one of seven different kinds of ways.问他们是否感觉到与我们之间的情感联系，七种不同情感联系方式之一。 miraculously, as we asked these questions and started giving attention higher up the pyramid, what we found is we created more loyalty.出乎意料的是，当我们问这些问题，并开始关注我们的金字塔顶端的更高层次需求时，我们发现我们我们拥有了更多的忠诚。 our customer loyalty skyrocketed.our employee turnover dropped to one-third of the industry average, 我们客户的忠诚度暴涨。我们的员工离职率降至酒店行业平均职工流动率的三分之一。 as i went out and started spending time with other leaders out there and asking them how they were getting through that time, 现在，我走出来，花时间与其他领导者交流问他们是如何度过这个困难时期的时候， what they told me over and over again was that they just manage what they can measure.他们一次又一次的告诉我他们只是管理那些他们可以衡量的东西， what we can measure is that tangible stuff at the bottom of the pyramid.they didnt even see the intangible stuff higher up the pyramid.而那些位于金字塔底部可以衡量的有形的东西。他们甚至不看金字塔中更高层的那些无形的东西。 so i started asking myself the question: how can we get leaders to start valuing the intangible? 所以我开始问自己：如何我们才能让领导者开始重视无形的的东西？ if were taught as leaders to just manage what we can measure, and all we can measure is the tangible in life, 如果领导者们只是被教育去管理那些可以衡量的，并且所有我们所能衡量的是生命中有形的东西， were miing a whole lot of things at the top of the pyramid.我们就失去了位于金字塔顶部的整个部分。 so i went out and studied a bunch of things, and i found a survey 所以我又去学习一些事情。我发现在一份报告， that showed that 94 percent of busine leaders worldwide believe that the intangibles are important in their busine, 其中显示世界上百分之九十四的商业领袖相信无形资产对于他们企业至关重要， things like intellectual property, their corporate culture, their brand loyalty, 例如知识产权、企业文化、品牌忠诚度等。 and yet,only five percent of those same leaders actually had a means of measuring the intangibles in their busine.然而这些领袖中只有5%的人有办法衡量这些在企业中的无形资产. 79 i took one psychology cla in college, and i learned about this guy, abraham maslow, as many of us are familiar with his hierarchy of needs.我在大学里上过一门心理学的课程，正如你们很多人一样，我从亚伯拉罕.马斯洛那儿学到了“需求层次理论”。
